Q4 2020 U.S. Performance of Top Fitness & Weight Loss Apps

As the year 2020 came to a close, the fitness and weight loss app market saw a range of trends in the United States. Sensor Tower's comprehensive data offers a look into how the top applications in this category performed during the fourth quarter.

Fitbit: Health & Fitness experienced a notable surge in weekly active users, climbing from 7.5M to nearly 7.8M by the end of December. Downloads peaked at over 500K in the third week of December, while revenue also showed an upward trend, ending the quarter at around $751K.

Planet Fitness Workouts did not generate significant revenue until the latter part of October, but it ended the quarter on a high note with nearly $5K in the last week of December. The app saw over 100K downloads weekly, with a spike to approximately 169K in the final week. Active users showed a positive trend, rising to over 1.4M by the year's end.

Luni's Fitness Coach - Workout Plan maintained steady revenue throughout the quarter, ending at around $155K. Downloads dipped in November but recovered to about 73K by the end of December. Weekly active users fluctuated, with a notable decrease to 89K in the third week of December but rebounded to just over 100K the following week.

MyFitnessPal: Calorie Counter saw revenue decline in November to $674K but rebounded to $918K by the end of December. Downloads remained consistently above 75K per week, with a jump to over 135K in the last week. The weekly active user count dropped to around 3M in late December but saw an increase to nearly 4M by the end of the quarter.

Home Workout - No Equipments showed a modest revenue trend, ending the quarter at just over $21K. Downloads fluctuated, with a notable rise to 81K in the last week of December. Active users saw a decrease from 442K at the start of the quarter to 422K by the end.

For more detailed insights and analysis on the performance of these and other applications, Sensor Tower's platform offers extensive data on the ever-evolving app market.